Financial Services Video Invitation Design
GOAL:
Inspire subscribers to one or more online training products to visit firm's booth at a major industry conference and explore rest of product offerings. Present video to educate audience and generate interest.
Audience:
Subscribers to financial services online training product.
Approach:
Incorporate event campaign branding with very simple message and video screenshot link.
Specs:
600 pixel wide custom-coded HTML email sent via MailChimp.